With the demands of everyday life ever-growing, modern travellers are searching for new ways to unwind. Termed ‘slow travel,’ holidaymakers are taking an increasing number of trips spanning long periods of time, with a greater emphasis on wellness, leisure, and most importantly – relaxation.
In their 2024 Travel Trends Report, Scott Dunn found that a whopping 81% of travellers surveyed were planning holidays with the primary intention of ‘slowing down and switching off’. So what does this mean for tour operators – and what can they do to keep pace with the changing needs of travellers?
As holidays grow longer and travellers seek slower-paced getaways, tour operators are facing a new challenge; how to keep holidaymakers engaged over a longer period of time. So what’s the solution? Making use of travel technology could just be the key to keeping your clients engaged throughout their holiday, no matter the length. Tools like the Vamoos Travel App are designed to excite travellers from the moment they book, and are the perfect way to add value to their holiday experience.
Using Vamoos’ Points of Interest feature, tour operators can share their personal recommendations for things to and see in each destination, which travellers can explore at their leisure. Know a relaxing spa to help your clients unwind, or a delicious local restaurant where they can wine and dine? Sharing your expertise is a great way to ensure travellers get the relaxing holiday they’re craving – without the hassle of doing their own research.
What’s more, Vamoos’ Notifications help to engage travellers at every stage of their trip. Why not wish your clients a safe journey on the morning of their holiday, or even send them and instant reminder to pack their camera! Plus, Vamoos’ GPS-triggered notifications help to immerse your clients within their destination. Picture this: your client is passing by a lesser-known attraction, and your GPS notification prompts them to stop, slow down and explore the hidden gem! Vamoos’ Notifications go way beyond convenience; they encourage travellers to be more mindful, relaxed and present – because that’s what slow travel is all about.
Read now: From booking to boarding: Get a free ready-to-use 6-month comms plan
Slow travel isn’t just about spa sessions and local restaurants, it’s more than that – it’s a mindset. When opting for a slow-travel break, what travellers are really seeking is the chance to unplug from the stresses of their daily lives, and immerse themselves fully within their chosen destination. The last thing your clients want is to worry about trip planning and navigation, so why not make it effortless for them?
Vamoos’ digital documents storage puts everything your clients need in the palm of their hand, ensuring their travel experience is as hassle-free as possible. Fill their virtual wallet with anything and everything – packing lists to make pre-trip preparation a breeze, tickets to minimise travel stress, hotel information for seamless check-in. Vamoos takes the responsibility out of your clients’ hands, so they spend less time worrying, and more time enjoying their adventure.
Read now: Infinite Safari’s clients can access everything they need in seconds
Just as it says on the tin, slow travel is about taking things slowly, enjoying the journey and soaking up the scenery on the way. Travellers on slowcations may opt for more leisurely and eco-friendly forms of transport; think trains and buses in place of flights, and exploring their holiday destination by bike or on foot. So what’s the best way to support clients who are looking to embrace alternative forms of travel?
Enter Vamoos’ GPX Tracks feature; the perfect tool for adventurous travellers. Using the handy navigation tool, you can map out the routes your clients plan to take, whether they’re cycling, hiking or even sailing – Vamoos has got them covered! Tracks are even available offline and can be downloaded in advance of a trip, meaning travellers can explore with confidence wherever they are.
As slowcations continue to surge in popularity, tour operators and travel companies must adapt to the increased demand for slower, longer and more relaxing getaways. The Vamoos Travel App is designed to help your clients unwind, and is the perfect tool to meet their ever-changing needs. Want to learn more about how Vamoos could boost your client satisfaction? Book a meeting now to find out how! Alternatively, get started right away with a FREE trial.
Don’t have time for a meeting? No problem! Register your email and we’ll send you a preview of your branded travel app.
Ready to discover what’s new at Vamoos HQ? Whether you’ve used the Vamoos Travel App in the past, or this is your very first introduction, there’s plenty to unpack! From platform improvements to new feature releases, Amelia from Vamoos’ Customer Success team covered it all during the recent webinar, ‘What You’ve Missed: 10 Essential New Vamoos Features’. Check out the recording now!
We teamed up with Reflect Digital to delve into what’s hot in luxury travel going into 2025. Watch the recording or read the recap to discover how to get ahead of the competition and exceed client expectations.
Discover insights on the latest cutting-edge AI tools that are transforming the school travel industry.
Share: